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We think it's time our fiber-optic service had its own distinct name.

A name that conveys the amazing ability of fiber to transfer voice and data using lasers and light and glass strands. Something that sets it apart from DSL, wireless, satellite and cable. Because it's so much faster, so much more reliable and much more capable of meeting the demands of tomorrow's Internet.

You've heard us talking a lot about the fiber-to-the-home network we've built in rural Boone and Callaway counties. And you probably know that fiber broadband brings high-speed Internet access to these rural areas.

But if you don't know how fiber technology actually works, it's worth taking a few minutes to learn because...well...this is pretty cool stuff.

Taking classes while raising a family is no easy task. Just ask Jessica Lairmore of Millersburg. She began taking online classes from Moberly Area Community College in January 2012 and now takes business courses online from Columbia College.

When she first started out, she used a cellular data plan to access course materials and videos online, take tests and submit assignments.